{"id":14262,"date":"2026-07-29T12:41:11","date_gmt":"2026-07-29T12:41:11","guid":{"rendered":"https:\/\/youthcommerce.nl\/begrippenlijst\/digitale-pr\/"},"modified":"2026-07-29T12:54:07","modified_gmt":"2026-07-29T12:54:07","slug":"digital-pr","status":"publish","type":"glossary","link":"https:\/\/youthcommerce.nl\/en\/begrippenlijst\/digitale-pr\/","title":{"rendered":"Digital PR"},"content":{"rendered":"<p><a class=\"glossaryLink\"  aria-describedby=\"tt\"  data-cmtooltip=\"cmtt_6333793c0ac482568221500f0c51d11f\"  href=\"https:\/\/youthcommerce.nl\/en\/begrippenlijst\/digitale-pr\/\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]'  tabindex='0' role='link'>Digitale PR<\/a> is het verkrijgen van vermeldingen, backlinks en naamsbekendheid via online media, journalisten en relevante branchesites.<\/p>\n<h2>De combinatie van PR en <a class=\"glossaryLink\"  aria-describedby=\"tt\"  data-cmtooltip=\"cmtt_124d89ee90ab77a32cdc49c6e641eeb9\"  href=\"https:\/\/youthcommerce.nl\/en\/begrippenlijst\/seo\/\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]'  tabindex='0' role='link'>SEO<\/a><\/h2>\n<p><a class=\"glossaryLink\"  aria-describedby=\"tt\"  data-cmtooltip=\"cmtt_6333793c0ac482568221500f0c51d11f\"  href=\"https:\/\/youthcommerce.nl\/en\/begrippenlijst\/digitale-pr\/\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]'  tabindex='0' role='link'>Digitale PR<\/a> combineert traditionele PR-technieken, persberichten, expertquotes, nieuwswaardige content of eigen onderzoek, met een concreet <a class=\"glossaryLink\"  aria-describedby=\"tt\"  data-cmtooltip=\"cmtt_124d89ee90ab77a32cdc49c6e641eeb9\"  href=\"https:\/\/youthcommerce.nl\/en\/begrippenlijst\/seo\/\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]'  tabindex='0' role='link'>SEO<\/a>-doel: een vermelding in een relevant online medium levert niet alleen zichtbaarheid en geloofwaardigheid op, maar vaak ook een waardevolle, organisch verdiende <a class=\"glossaryLink\"  aria-describedby=\"tt\"  data-cmtooltip=\"cmtt_8110b9cfcf1498afb85e8b1a6514dc88\"  href=\"https:\/\/youthcommerce.nl\/en\/begrippenlijst\/backlink\/\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]'  tabindex='0' role='link'>backlink<\/a>.<\/p>\n<h2>Waarom <a class=\"glossaryLink\"  aria-describedby=\"tt\"  data-cmtooltip=\"cmtt_6333793c0ac482568221500f0c51d11f\"  href=\"https:\/\/youthcommerce.nl\/en\/begrippenlijst\/digitale-pr\/\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]'  tabindex='0' role='link'>digitale PR<\/a> Google&rsquo;s richtlijnen volledig respecteert<\/h2>\n<p>In tegenstelling tot gekochte of geruilde links ontstaat een digitale-PR-link doordat een journalist of redacteur de content daadwerkelijk de moeite waard vindt om te vermelden. Dat maakt <a class=\"glossaryLink\"  aria-describedby=\"tt\"  data-cmtooltip=\"cmtt_6333793c0ac482568221500f0c51d11f\"  href=\"https:\/\/youthcommerce.nl\/en\/begrippenlijst\/digitale-pr\/\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]'  tabindex='0' role='link'>digitale PR<\/a> een van de weinige <a class=\"glossaryLink\"  aria-describedby=\"tt\"  data-cmtooltip=\"cmtt_2ff4281b66280cee786bbe773657c4ff\"  href=\"https:\/\/youthcommerce.nl\/en\/begrippenlijst\/linkbuilding\/\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]'  tabindex='0' role='link'>linkbuilding<\/a>-vormen die volledig binnen Google&rsquo;s richtlijnen tegen manipulatieve links blijft.<\/p>\n<h2>Wat werkt binnen <a class=\"glossaryLink\"  aria-describedby=\"tt\"  data-cmtooltip=\"cmtt_6333793c0ac482568221500f0c51d11f\"  href=\"https:\/\/youthcommerce.nl\/en\/begrippenlijst\/digitale-pr\/\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]'  tabindex='0' role='link'>digitale PR<\/a><\/h2>\n<ul>\n<li>Origineel onderzoek of data die nieuwswaardig genoeg is om over te berichten.<\/li>\n<li>Expertcommentaar op actuele branche-ontwikkelingen.<\/li>\n<li>Reactief PR: snel en relevant reageren op trending onderwerpen binnen het eigen vakgebied.<\/li>\n<\/ul>\n<p>Wil je zichtbaarheid en autoriteit opbouwen via relevante media? <a href=\"https:\/\/youthcommerce.nl\/digitale-pr\/\">Bekijk onze <a class=\"glossaryLink\"  aria-describedby=\"tt\"  data-cmtooltip=\"cmtt_6333793c0ac482568221500f0c51d11f\"  href=\"https:\/\/youthcommerce.nl\/en\/begrippenlijst\/digitale-pr\/\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]'  tabindex='0' role='link'>Digitale PR<\/a>-dienst<\/a> of <a href=\"https:\/\/youthcommerce.nl\/contact\/\">plan een strategiegesprek<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p><a class=\"glossaryLink\" aria-describedby=\"tt\" data-cmtooltip=\"cmtt_6333793c0ac482568221500f0c51d11f\" href=\"https:\/\/youthcommerce.nl\/en\/begrippenlijst\/digitale-pr\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">Digitale PR<\/a> is het verkrijgen van vermeldingen, backlinks en naamsbekendheid via online media, journalisten en relevante branchesites.<\/p>\n","protected":false},"author":4,"featured_media":0,"menu_order":0,"template":"","meta":{"_page_generator_pro_exclude":false,"_page_generator_pro_group":0,"_page_generator_pro_index":0,"footnotes":""},"class_list":["post-14262","glossary","type-glossary","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/youthcommerce.nl\/en\/wp-json\/wp\/v2\/glossary\/14262","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/youthcommerce.nl\/en\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/youthcommerce.nl\/en\/wp-json\/wp\/v2\/types\/glossary"}],"author":[{"embeddable":true,"href":"https:\/\/youthcommerce.nl\/en\/wp-json\/wp\/v2\/users\/4"}],"version-history":[{"count":1,"href":"https:\/\/youthcommerce.nl\/en\/wp-json\/wp\/v2\/glossary\/14262\/revisions"}],"predecessor-version":[{"id":14305,"href":"https:\/\/youthcommerce.nl\/en\/wp-json\/wp\/v2\/glossary\/14262\/revisions\/14305"}],"wp:attachment":[{"href":"https:\/\/youthcommerce.nl\/en\/wp-json\/wp\/v2\/media?parent=14262"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}